Avazu.com
#
Tracking tokens
Token description
1
{ad_size}
Width and height of the ad
2
{appstore_url}
App store URL for an installed app
3
{bundle_id}
Application bundle or package name - intended to be a unique ID across exchanges
4
{campaign_id}
ID for the campaign
5
{campaign_name}
Name of the campaign
6
{carrier}
Carrier name
7
{category}
IAB category of site or app
8
{country}
Country of visitor
9
{creative_id}
ID for the creative
10
{datetime}
Date and time of RTB auction
11
{device_model}
Model of the device
12
{device_vendor}
Device vendor
13
{exchange}
Name of RTB exchange
14
{gps}
GPS coordinates
15
{ip}
IP address of visitor
16
{md5_did}
MD5 hashed device ID (e.g. IMEI, MEID, or ESN)
17
{md5_dpid}
MD5 hashed platform-specific ID (e.g. Android ID or UDID for iOS)
18
{media}
App or site
19
{os_version}
Device operating system version
20
{os}
Device operating system
21
{publisher_id}
ID of the publisher (seller)
22
{publisher_name}
Name of the publisher
23
{sha1_did}
SHA1 hashed device ID (e.g. IMEI, MEID, or ESN)
24
{sha1_dpid}
SHA1 hashed platform-specific ID (e.g. Android ID or UDID for iOS)
25
{site_url}
Domain of the site
26
{source_id}
ID of the site or app that the ad is being served on
27
{source_name}
Name for the site or app the ad is served on
28
{subid}
ID of the click/impression
29
{timestamp}
UNIX timestamp of RTB auction
30
{ua}
Device user agent
S2S (Server-to-server) Postback URL
http://mdsp.avazutracking.net/tracking/s2s.php?subid=clickid